In recent years, the transformation in eating habits has been remarkable. More and more consumers around the world are looking for options that promote a balanced and nutritious diet. This trend reflects a growing concern for health and well-being, which is driving the demand for innovative solutions for your range of food products.
The growth of the health food market
Studies by the Food Connection portal indicate continued growth in the global healthy food market. Innovations in the food industry and growing consumer awareness are the main factors driving this growth. In Brazil, the healthy food market will grow at an annual rate of 4.4% between 2019 and 2024, demonstrating a significant change in the population's eating habits.
Functional foods: A step forward in the healthy trend
Functional foods are those that offer various health benefits, going beyond their nutritional value and chemical composition to provide long-term benefits. In this sense, the addition of functional foods to products offers various advantages and benefits for both brands and consumers. The inclusion of functional ingredients allows brands to stand out in a saturated market.
Innovative products with additional benefits are more likely to catch consumers' attention and win their loyalty. And consumers in fact benefit the most, as more people look for food options that meet specific needs.
Among the needs that can be met are special diets, food intolerances or health objectives. Brands that offer functional foods are best placed to meet these demands.
A trend that is here to stay
And how will this change the market?
The transformation in eating habits is driven by a growing awareness of health and sustainability.
This trend is reinforced by the demand for transparency in the production chain and the preference for natural and nutritious ingredients. Continuous innovation in food technology and an emphasis on quality are shaping a market that values integrity and responsibility.
With more informed and demanding consumers, companies that invest in healthy and sustainable solutions will be better placed to thrive in the future. So it's clear that this trend is here to stay, and will continue to positively influence the global food industry.
Innovative Solutions for Your Product Line
At New Max Industrial, we are committed to offering innovative solutions for your product range.
We use high-quality raw materials of proven origin to develop the best condiments, spices, aromas and colorings.
Our state-of-the-art technology and personalized attention ensure that each product meets the highest standards of quality and sustainability.
Check out the best condiments, spices, flavors and colorings
The modern gastronomic experience goes beyond taste. Today's consumers value food that is healthy, sustainable and practical.
We offer a wide range of seasonings, spices, flavors and colorings that not only meet these criteria, but also raise the bar for any food product.
Our high-quality raw materials are rigorously selected to guarantee the best performance in your formulations.
Ready for the future
We are prepared to face the challenges of 2024 and beyond, taking advantage of the opportunities that arise in the healthy food market.
Our commitment to excellence drives us to continue innovating and developing products that not only meet consumer expectations, but exceed them.
Join us
Discover how our solutions for your product range can transform the way you see and consume food.
Get in touch
+55 (19) 3468-6362